Writing
Notes on local search, AI automation and building software for small businesses — written from doing the work, not reading about it.
·Graph databases · Product
IRS 990 filings, EU and UK registries — resolved into a single Neo4j entity graph where every fact cites its source document. A tour of FundTrace, and why your data is probably a graph too.
Read it·Data engineering · Product
eCFR Atlas parses the entire Code of Federal Regulations — 316 agencies, 227,625 sections — into an honest, explorable map. A tour, and what it means for your data.
Read it·Chrome extensions · Custom software
We shipped a browser extension that shows you which tab is eating your memory. Here's the tour, and why the browser is the most underrated place to put custom software.
Read it·Mobile apps · Product
Tricky Triangle is our peg-jumping puzzle game — on the App Store, on Google Play, and playable in your browser. A tour of the game, and of what shipping it proves.
Read it·AI automation · Operations
Most AI pitches are a demo looking for a problem. Here's what genuinely pays for itself in a small Austin business — and what to skip.
Read it·Local search · Austin
Your Google profile does more for local rankings than your website does — and most are half-filled. Here's the full checklist, in the order that actually moves you up.
Read itThe house rule
Est. Austin, TX
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